Senior Content Marketing Manager

Job Description

As our first content marketing hire, you’ll play an essential role in generating content & communication across all channels. You’ll contribute significantly to the company’s success through valuable content that will lead to lead generation, nurturing, & build a brand that the international legal community will love and respect. We sponsor visas.

Your Responsibilities:

Content strategy:

• Build content strategy & execute content across a variety of platforms including website, emails, white papers, blog articles, case studies, social media, ad copy, testimonials, & video content to help improve conversions including signups, activations, & upgrades.
• Write valuable content that will attract and engage prospects and be seen as the best source of information on arbitration, international law, international trade law, & legal tech.
• Create content that helps our users adopt and expand their usage of Jus Mundi through law focused content.
• Collaborate with the SEO expert on optimizing the content.
• Build content partnerships, scout for guest writers, & edit guest posts.
• Be responsible for the weekly newsletter.
• Manage editorial calendar that aligns with marketing campaign themes and goals
• Measure & track content performance. Obsess over analytics to formulate strategy & improve results, including tracking web analytics to ascertain content engagement levels.
• Read industry publications, stay on top of the latest news to find inspiration for your next content, be aware of competitors’ new products, content etc.
• Attend industry events to generate content
• Collaborate with our graphic designer on visuals, brochure updates, flyers.

Social media:

• Amplify content using social media including Twitter, LinkedIn, Facebook, etc., ensuring that social media is aligned with all marketing content.

PR:

• Assist on PR tasks, writing legal content briefs, interviews etc.

Preferred experience:

• Experience: You have 3 years of working experience in law (international law firms/law organizations) or content marketing. We welcome lawyers looking for a career switch to apply for this job. Previous legal publications in law journals/law blogs are appreciated. Don’t hesitate to include links to your content in your cover letter!

Qualification:

• You graduated with a master’s degree in law with a specialization in arbitration/international law/trade law.

Languages:

• English native speaker/fluency close to native is a must. French or other foreign languages are a bonus & appreciated as we are expanding in foreign markets.

Skills:

• You’re a creative, rigorous, and well-organized person with excellent editing skills to catch typos & grammar mistakes.
• Copywriting experience and SEO knowledge is appreciated.

Career ambitions:

• You must be willing to grow into a marketing role. There are tons of opportunities in this team! Be motivated to move to Paris to work in our HQ!

Nice to have:

• Knowledge of Google Ads and Google Analytics. Knowledge of tools like Canva, Illustrator, Figma. French, Spanish, Arabic, or Mandarin a plus.

The benefits of working for us

• Working for a very fast-growing global legal tech that is revolutionizing the way lawyers around the world interconnect and conduct legal research.
• We guarantee a steep learning curve.
• English speaking team with an international atmosphere within the team.
• Partially remote (2x in office). 1 month/year work from anywhere in the world.
• We offer a good BSPCE plan (ESOP) to employees.
• Relocation support.
• Restaurant tickets & Health Insurance.
• Ability to create real impact.